Sales Training, Chicago, IL

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Sales training that aligns, engages, and ignites sales growth.

In today’s competitive B2B and nonprofit environments, sales training is no longer just about selling more but also about selling smarter. At Productive Strategies, Inc., our sales training programs are designed to tightly integrate your selling process with marketing, leadership, and customer focus, so your team becomes more productive, aligned, credible, and effective.

Sales Training in Chicago, Illinois

What makes our approach to sales training different? Integrated in our training is the development of multiple custom sales processes (not canned pitches) that can be further customized for each prospect. You won’t just learn theory like in other programs; the theory of consultative selling will be applied to your business and your marketplace.

First, we always begin by learning our client’s growth objectives and help them discover what sales-related challenges are holding them back. Too much focus on price? Can’t win the large deals? Unable to turn social situations into business opportunities gracefully? Next, we focus less on just closing deals and more on delivering mutual value. Our training methods encourage your team to uncover what truly matters to prospects and clients, aligning your solutions so that both the vendor and customer win.

Additionally, we will push your team to question existing practices, communications, and processes. Innovation in approach often comes from seeing how things are done with fresh eyes, allowing us to help you find strategies that create breakthroughs in sales performance. Turn to us for sales training and you’ll get to participate in sessions led by experienced instructors, with modules covering foundational techniques, goal setting, and practical tools.

Make Your Sales Team More Productive with our FOCIS® Selling Program!

We’re proud to work with businesses in Chicago, Illinois and beyond. If you are ready to build a sales team that collaborates, builds trust, and continuously improves, we will provide the processes, skills, and structure to make it happen. To learn how we can raise the performance of your sales team, contact us today.

Contact Productive Strategies, Inc. Today!

FAQs About Sales Training

Many sales training organizations teach the theory of consultative selling but fail to help their clients apply the theory to their market and their product or service offerings. We spend months helping our clients develop custom sales processes that reflect the sellers’ differentiation and the buying motives in specific market niches.

Here is some more information about our sales training:

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What are the key benefits of professional sales training?

Investing in high-quality sales training can lead to substantial returns across your organization. Many of our clients have reported:

  • Higher closing rates
  • Shorter sales cycles
  • Increases in the quantity of referrals
  • Less time for new salespeople to become cost effective
  • Better protection of intellectual property within the sales process
  • Reduction in the gap between top producers and the less productive business developers
  • Improved ability to close larger opportunities
  • Stronger networking and prospecting skills
  • Reduced focus on price or fee
  • Greater alignment between sales and marketing
  • Less negotiation required, but greater results when it is required
What makes your sales training different from other programs?

There are several differences between our training and others:

  • We don’t believe in “event” training over a weekend. Our course is spread over three months’ time.
  • We are not just teaching communication skills; we are also helping the participants build custom sales processes and coaching them on any opportunities along the way.
  • Our trainers have been in business-to-business sales roles for decades and have experience training people in just about every vertical market you can imagine (from law firms to manufacturing or distribution companies, tech firms, private equity portfolio companies, and more).
  • We allow people to repeat the entire FOCIS Selling course or parts of it at no charge in the future if they are still working for the client that paid for the training.
  • Our training has proved effective for people who define their roles as sales as well as professional service providers and technical experts like engineers and architects Our sales training goes beyond basic theories.
Are your sales training courses just for beginners?
Not at all! Although our courses do cover foundational sales techniques, the goal of our training courses is to elevate performance at all levels. We customize each course and have had great success with people new to sales as well as 20- and 30-year veterans who are sales leaders in their industry.
Can your sales training courses integrate with other growth services?
Absolutely. Our sales training aligns seamlessly with our other services, including lead generation, negotiations, and marketing communications.
How soon can we expect to see results?
Class participants will see a series of small changes immediately: Meetings will be longer, the prospects will begin asking when you are coming back for a second meeting, and you will begin noticing less focus on price. Clients have reported closing sales immediately after the second class that they feel they would not have won without the training.

Contact Productive Strategies, Inc. Today!


At Productive Strategies, Inc., we offer sales training to businesses across the nation, including Chicago, Peoria, Oakbrook Terrace, Naperville, Buffalo Grove, Evanston, Rosemont, Elk Grove Village, Schaumburg, Elmhurst, Northbrook, Warrenville, Arlington Heights, and Skokie, Illinois; Valparaiso and Indianapolis, Indiana; and Milwaukee, Wisconsin.

 

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